WHO WE ARE?
nubia aims to bring high-end innovative smartphones to adventurous users who want to pursue new experiences and an enhanced quality of life
Be Yourself
Founded in October 2012, nubia aims to bring high-end innovative smartphones to adventurous users who want to pursue new experiences and an enhanced quality of life. Inspiring the world to “Be Yourself,” nubia continues to elevate lifestyles by encouraging users to chase their dreams and pursue new passions.
Operations around the world
With headquarters in China, nubia now has operations around the world including North America, South America, Europe, Russia, Southeast Asia and India. The brand is well known for its innovative interaction features and professional photography functions.
The name "nubia"
The name "nubia" derives from an ancient civilizations with profound implications. In Latin and some other languages, the term "nubia" means the clouds, which is a sign of beauty and kindness.
Modern technological advancement
Today, Nubia Technology Co Ltd has brought a new meaning to this name which reflects the evolutionary leap from the ancient civilization to the modern technological advancement.
WHAT WE DO?
Unique and innovative technology
nubia is committing to provide unique and innovative technology, products and services to consumers who crave joy of adventures and discoveries. Ushering a new era for user interaction, nubia introduced the world’s first bezel-less design, FiT (Frame interactive Technology) and TiO (Three-in-One) fingerprint recognition feature.
Professional mobile photography
Specializing in professional mobile photography, nubia offers consumers with highly advanced DSLR camera functions. Now, anyone is capable of shooting high quality photographs of light paintings, star trails and time lapses with nubia smartphone.
BRAND VISION
nubia is passionate about inspiring the world, by delivering innovative technology, products and services. With the endless pursuit for innovation, nubia has produced a wide range of smartphones with cutting edge designs and technologies that have continued to push boundaries and elevate the way we live.
By continually releasing new designs and features, nubia will provide a wholly-enhanced user experience for consumers to live richer and more vibrant lives.